Ad Specs
Super In-stream Units
Take your video ads to the next level with creative layers that encourage active viewer participation and increased engagement.
Super Pre-Roll CPM
This interactive ad format integrates interactive overlay placements on top of a brand's existing TV pre-roll spot. Unlike most overlay ads which appear at the bottom of a video player at the start of a particular clip, the Super Pre-Roll's overlay placements can appear at various positions on the screen and are designed to correspond with an ad's content.
Super Pre-Roll CPE
This interactive ad unit integrates overlay placements on top of a brand’s existing TV pre-roll spot. Unlike most overlay ads which appear at the bottom of a video player at the start of a particular clip, the CPE Super Pre-Roll’s upper right-hand corner overlay placements appear on the screen and are designed to correspond with an ad’s content.
Super Pre-Roll Takeover CPE
Drive branding and engagement with this interactive ad unit that integrates a rich out-of-player overlay on top of existing video pre-roll. When the viewer clicks or hovers, a 3-2-1 countdown begins. At the end of that countdown, an interactive layer expands outside the video player to engage viewers in advertiser content. The advertiser ONLY pays when a consumer triggers this engaging experience.
Super Overlay CPM
This versatile ad format offers up to four independent touch points (buttons)
within a single ad unit. When a viewer interacts with one of the touch points,
a customized, interactive ad panel launches.
Super Overlay CPE
This versatile ad format features a three-second rollover interaction and a customized, interactive overlay. Viewers roll over the trigger to begin the countdown and expand the overlay, which features up to four independent touch points (buttons). Any of the buttons will launch a new ad panel.
Plus In-stream Units
Introduce a simple interaction or extended content to standard formats.
Pre-Roll Plus
A super effective pre-roll that incorporates a highly engaging call to action
(CTA). The dynamic CTA is great for driving increased awareness of the
advertiser's goal. The CTA appears shortly after the video starts and runs
for its duration.
Pre-Roll Extended Play
Distribute your extended content — and engage viewers everywhere — by leveraging the reach of Tremor Video's standard :15 and :30 second inventory. Viewers watch :15/:30 of your video, with the option to continue to watch the entire video (up to five minutes) — all within the Pre-Roll Extended Play unit. Now, your extended content can run across all publishers in the Tremor Video network without the constraints of :60 ad inventory.
Overlay Plus Takeover (CPE or CPM)
This unit melds an engaging call-to-action overlay on top of publisher content
with a compelling video expansion that takes over the page. Overlay creative
can be tailored for branding or to facilitate a click action.
ASQ Ad Selector
This industry-standard format offers the viewer a choice of ads from up to three different advertisers. The advertisers appearing in the slate are determined by the Rising Tide Co-op optimization process. Advertisers cannot choose who they are paired with.
vChoice™ Select
Enhance brand engagement and ad relevance with this interactive ad format that provides viewers a choice of up to four 15 second pre-roll videos to watch before the main video. vChoice Select is a great vehicle to showcase different brands from the same advertiser.
Standard In-stream Units
Include :15 and :30 pre-roll video ads.
Pre-Roll CTA
A highly effective combination of pre-roll branding with an attention grabbing,
traffic driving, call to action (CTA). A short in-stream ad is played immediately
before 100% professionally produced advertiser content.
Contact your Tremor Video Sales Representative or Account Manager for details on any of our ad formats.