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Ad Specs

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Pre-Roll CTA

A highly effective combination of pre-roll branding with an attention grabbing, traffic driving, Call-to-Action (CTA).

Viewer Experience

  • A :15 or :30 second pre-roll begins playback and the companion banner (when available) loads. An overlay with text displays for the duration of the pre-roll video. Overlay displays "Click Here," or a customizable message up to 45 characters with spaces.
  • Clicking on the overlay or the video launches an external URL in a new browser window.

Pre-Roll CTA
Publisher Player RequirementsAcudeo-enabled Flash AS3 video players
Execution TimelineAllow 1 week for execution.
  • 3-day timeline for creative build.
Pre-Roll Specs
  • Size: 640x360 (16:9) or 640x480 (4:3)
  • File Type: MOV or FLV
  • Max Video File Size: MOV-20MB / FLV-3MB
  • Video Length: 15 or 30 seconds
  • Frame Rate: 24 or 30 FPS
  • Audio: 128kbps/ 44khz
  • Minimum Bit Rate: 600kbps
  • Aspect Ratio: 16:9 widescreen / 4:3 standard
  • Recommended Codecs: H.264 codec for MOVs, deinterlaced or progressive
  • Codecs NOT accepted: DVCPRO-HD and HDV 1081i60
CTA Overlay Specs
  • Tune-in message supports 45 characters of text or less (including spaces). The font type is non-modifiable.
  • Opacity: 60% for background, 100% for text
  • Position: Top or bottom
  • Animation: No
Companion Banner SpecsPrefer third-party ad tags in iFrames with a no script image call for Flash-based environments. If Tremor Video hosts the creative:
  • Size: 300x250
  • File Type: JPG or GIF
  • Max File Size: 75K


Contact your Tremor Video Sales Representative or Account Manager for details on any of our ad formats.