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Ad Specs

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Super Pre-Roll CPM

Interactive ad unit that integrates a graphic overlay trigger on top of a brand’s :15 or :30 second video spot. The trigger can appear at various positions over the video and is designed to correspond with the ad's content. Viewers engage with the ad by clicking the trigger to open a branded slate with additional videos, product information, and more.

Viewer Experience

  • A :15 or :30 second pre-roll video begins playback.
  • An overlay trigger appears at any location and any cue point, over the video.
  • Clicking on the overlay trigger pauses the pre-roll and expands an interactive panel with more robust content.

Options

  • The interactive panel can support different types of features, including additional videos, photo galleries, social features, polls or surveys, and location-based lookups.
Publisher Player RequirementsMinimum Player Size: 300x169px
Execution TimelineAllow 3 weeks for execution.
  • Creative calls with the client are highly recommended.
  • 4-day timeline for the creative brief and/or storyboard after all assets have been received
  • Storyboard template (.PSD) available upon request.
  • 7-day timeline for creative build once the storyboard design is approved
  • Any major creative change during the campaign flight requires an additional 3-7 days build time.
Pre-Roll Specs
  • Size: 640x360px (16:9) or 640x480px (4:3)
  • Max Video File Size: MOV-20MB / FLV-3MB
  • Video Length: 15 or 30 seconds
  • Frame Rate: 24 or 30 FPS
  • Audio: 128kbps / 44khz
  • Minimum Bit Rate: 600kbps
  • Aspect Ratio: 16:9 widescreen / 4:3 standard
  • Recommended Codecs: H.264 codec for MOVs, deinterlaced or progressive only
  • Codecs NOT accepted: DVCPRO-HD and HDV 1081i60
Panel Specs
  • Panel build size: 620x328px (scales to size of player when live)
  • File Type: FLA and SWF or PSD
  • Flash Version: CS3 or higher, AS 3.0
  • Frame Rate: 15-30 FPS
  • Animation Max Duration: 15 seconds
  • All corresponding fonts
Logo or Brand ImageHigh-resolution image file (TIFF, EPS, layered PSD, FLA)
Additional Video Specs
  • Up to 4 additional videos can be hosted in the panel.
  • Same specs as the Pre-Roll video apply, but each video can be a maximum of 5 minutes in duration.
Third-Party TrackingInteraction with each panel can be tracked independently using standard tracking pixels and click commands. To track impressions and clicks, please provide the following:
  • Log-in credentials for third-party vendors
  • A 1x1 tracking pixel to track impressions
  • A click tag to track clicks to a destination page
If using DART, standard DART tracking tags and click commands are preferred. If using a different vendor, please contact your Tremor Video Account Manager for details. iFrame, iLayer, JavaScript, or internal redirect tags are not accepted.
Companion Banner SpecsPreferred third-party ad tags in iFrames with a no script image call for Flash-based environments

If Tremor Video hosts the creative:
  • Size: 300x250
  • File Type: JPG or GIF
  • Max File Size: 75K


Contact your Tremor Video Sales Representative or Account Manager for details on any of our ad formats.