Reach target audiences at home to increase awareness and engagement with one of the luxury brand’s top products.
The brand leveraged Tremor Video’s robust CTV and video supply across a curated list of premium over-the-top (OTT) publishers to reach viewers on the largest screen in the home. Using persona-targeting, the brand reached their priority target audience of adults 25-54 with household income of $100K+ who are business professionals interested in sports, auto or fashion.
- VERTICAL: Luxury Retail
- AD TYPE: Connected TV (CTV)
- 02/10/21 – 03/31/21
- 98% Overall Video Completion Rate (VCR) (Outperformed Tremor’s CTV Benchmark of 93%)
- 99% Overall Video Completion Rate (VCR) Across Top 5 Operating System Devices
- Over 3.1 million Impressions Delivered