Engage Stay-At-Home Shoppers to Drive Sales

Utilize CTV, OTT, and video advertising to reach shoppers this holiday season across all screens and devices.

The 2020 holiday shopping season will look a little different. Is your brand ready?

  • 41% of consumers reported decreased comfort with shopping in person
  • Over 75% of shoppers plan to do at least half of their shopping digitally
  • Over 50% of Americans report they will watch more TV and browse the internet more frequently during the upcoming winter months.

 

To learn more about what to expect from the 2020 holiday shopping season, download our Holiday Insights report below.

71% of US adults plan to do more than 50% of their holiday shopping digitally. (eMarketer)

 

Reach Holiday Shoppers

  • Past Purchase Behaviors
    Target people who made holiday purchases across various products and stores in Q4 2019
  • Web Behavioral Audiences
    Identify Black Friday Deal shopper personas based on digital and physical behaviors
  • Predictive Social Audiences
    Reach consumers actively engaged with trending holiday shopping content
  • TV Viewership Audiences
    Increase brand ad frequency, competitively conquest or reach holiday content viewers

All-Screen video and shoppable creative can drive incremental awareness, purchase intent and sales this holiday season.